Shelftrak for Travel Retail
Ensure execution is delivering maximum impact
Cut through the complexity of duty free and travel retail
Retail execution needs to be flawless across duty free and travel retail stores. But when staff experience is limited and the retail environment is busy, display compliance isn't guaranteed. So, how can you ensure consistency?
Shelftrak helps you cut through the complexity with rapid insights that ensure every shelf, display, and promotional space is maximised for impact.
Improve Your Travel Retail Brand's Performance
Visibility Where it Matters
Flawless Promotions and Execution
You've invested in a high-impact travel retail campaign, but how do you know if retailers are executing it correctly? Shelftrak rapidly audits your promotions, flagging missed setups so you can take immediate action.
Faster Insights, Better Decisions
Travel retail is complex, with regional pricing, promotions and varying retailer compliance. Shelftrak provides rapid, accurate insights, helping you respond faster and optimise execution without the guesswork.
Seasoned Travel Retail Experts
With over 50 years of combined experience in travel retail, we know the industry inside out. We've worked across global markets, shaping strategies and delivering insights that drive results. Our expertise helps brands and retailers maximise every opportunity in this dynamic sector.
Improve the Performance of Your Travel Retail Store
Consistency Across All Stores
Managing multiple brands, locations, and terminals means execution gaps are inevitable.
Shelftrak ensures every store meets planogram and promotional standards, no matter the location.
Reduce Compliance Headaches
Operational pressures mean staff don't always have time to execute retail changes as planned. Shelftrak monitors compliance across multiple store locations, giving you data-backed proof when execution isn't meeting expectations.
Maximise Category Performance
Know exactly which brands are meeting their sales and space commitments and and where improvements are needed. Use Shelftrak insights to fine-tune your category strategy and supplier negotiations.
Faster, Smarter, More Profitable Travel Retail Execution
With Shelftrak, you get access to accurate, real-time data that ensures campaigns are executed flawlessly, maximising visibility, compliance, and sales.
Read our case studies to learn how leading brands are using Shelftrak to drive success.
India’s Whisky Wall: What 70% Shelf Space Says About Alcohol Strategy in Indian Travel Retail
Walk through the duty-free stores at Delhi, Mumbai or other Indian International Airport and one truth becomes instantly clear: whisky rules the shelves. Not metaphorically, but physically. According to the latest Shelftrak analysis, more than 70% of all alcohol shelf space in Indian travel retail is allocated to Whisky, dwarfing the representation of all other categories. In contrast, across the key MENA airports, space allocation is more balanced with around 50% of their space dedicated to Wh
The Price of Travel Retail: Why Pricing Competitiveness is Crucial in Today’s Market
As the global economy faces turbulent times, now more than ever, pricing and price competitiveness is critical for ensuring growth and sustainability in the sector.
Mastering Retail Execution in Travel Retail Environments
Travel retail brings unique execution challenges. Discover how brands ensure shelf compliance across duty free stores and capture every possible sale.
"Shelftrak has provided us with the visibility and metrics needed to measure our Perfect Store programme across the globe. With regular reporting on share of space and store compliance, Shelftrak has help us to develop our plans faster than we'd anticipated"
